Month: February 2019
How to Write Blog Posts with SEO in Mind
February 16, 2019
If you are a blogger, you need targeted visitors consistently coming to your blog. You aren’t writing blog posts only for yourself, you want the public to read them and comment on them. It takes time to generate traffic to a blog, and search engine optimization is something you have to do to achieve this. This is how the top bloggers rank well for their main keywords and people find them through the search engines. We will now discuss 3 proven SEO startegies that will help you rank better for your keywords.
If you are a existing blogger, then you are aware that you have the capability to tag your posts. Because the search engine spiders utilize them to find related posts, you should always use your tags as much as possible. Designate about 5 to 10 tags for your article post and add them onto the post. How do you choose these tags? Think like a prospective customer. If you were researching an item that was related to one of your article posts, what words would you use to search for your article via the search engines? Use these keywords and incorporate them in your article posts. Remember, that these are more than tabs. They will help your posts look organized and at the same time help the search engines when they are trying to find relevant information. It doesn’t take much long to come up with such tags but make sure you’re not adding too many irrelevant tags because that would affect your ranking.
Make sure you’re using an effective headline for your post that contains your primary keywords because this will ensure that the search engines get what they are looking for. Search engines place a lot of emphasis on both page titles and post headlines, so be sure to put your keywords in these spots. When it comes to getting ranked, this is an important point to remember.
Another way to make your blog posts more interesting is to use audio. It’s simple to upload audio content to a blog post, and this adds another dimension to the content. Once you get started playing with audio, you’ll find that there are many ways it can make your posts more exciting.
In summary, these points can all help you to successfully use SEO with your blog posts. If you want your blog to rank well and start getting good traffic, this is how to do it. Digital marketing agency is here to help you build your site and take your business to the web.
3 Smart Tactics to Achieve a User Friendly Web Business Site
February 8, 2019
User friendliness is the name of the game if you want to build a website that will perform well and help you succeed. This sounds like a really benign term but it can be terribly unforgiving if you don’t get it right. You will know immediately if you get it wrong because your bounce rate and site visit length numbers are going to suck. Get some analytics on your site and start figuring out where the trouble spots are. You can even hire a person to run an audit and make sure that your site is meeting all of the criteria for user friendliness. Whatever may be going on, if you’d like to have a good business, you are going to take this seriously.
Remember that people landing on your home page want to know very fast what you have for them. Then you want your visitors to click away to read more detailed pages, but what you have on other pages just depends on the nature of your site. Niche sites will usually have more meaty content pages while other service type pages will have less with a focus on features and benefits. Never make visitors have to click through more than two or three times to find what they want. Three clicks is pushing it, and there’s really no reason to make people click three times to navigate from the home page. Keep your site free of clutter and make sure that everybody can understand it. There are all sorts of ways that you can make mistakes here. One of the most common is putting up too many ads. Each one is trying to steal the attention of your traffic. What matters most, though, is that your content gets read and that is where the elements of copy come into play. You need to actually understand headlines and your copy need to be easy to scan. Site users will scan your copy, and how well it’s presented will compel them to click through to other pages and stay on your site. The ease with which site visitors can skim over your site is something so important that there is no way you can focus on it enough.
Be sure you always have pages stating your privacy policy and other similar administrative pages. You can also find products on the net that give you customized policy statement pages, so check them out because they’re pretty good. Once in a while people will place these links in the side bar at the bottom, but that’s up to you. If you’re heavy into SEO, you may have read that it’s not a good idea to have these admin links on every page.
It is important to avoid things like optimizing for user friendliness or thinking that user friendliness is a universal idea even though the concepts are often that way. It’s important to be ready to make whatever changes or tweaks need to be made depending upon the people who make up your audience. There are always exceptions to every rule so perhaps you’ll be able to get away with things that would normally trip up others.
It is always smart to have an expert in charge of your website project. Make your website user friendly with tactics implemented by Cary NC SEO.